Notes on websites, SEO, and software.
Plain-English advice for business owners on building a website and software that actually perform, from a studio in Mishawaka, Indiana.
Latest · May 15, 2026
Why Your WordPress Site Is Costing You Customers (and How to Fix It)
Is your WordPress site slow or not bringing in calls? Seven warning signs, what usually causes them, and how to decide between fixing and rebuilding.
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May 13, 2026
The 3 Biggest Local SEO Mistakes Michiana Small Businesses Make
Not showing up in local search? The three local SEO mistakes I see most from South Bend, Mishawaka, and Elkhart businesses, and how to fix each one.
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May 5, 2026
The Hidden Architecture of Ranking: A Technical SEO Checklist for Michiana Businesses
A practical technical SEO checklist for local business websites: crawling, page structure, schema, speed, and mobile, explained in plain English.
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Apr 30, 2026
The Headless Advantage: Why South Bend Businesses Are Rethinking Website Security
How small-business websites get hacked, and how a headless or static website reduces the risk. A plain-English security guide for Michiana businesses.
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Apr 26, 2026
Why Website Speed Is the Secret Weapon for South Bend Service Businesses
A slow website costs you calls. Why speed matters for South Bend service businesses, how to test your site for free, and what actually makes it fast.
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Apr 22, 2026
Custom Website vs. WordPress: What South Bend Businesses Should Know Before Building
WordPress, a site builder, or a custom website? An honest comparison of cost, speed, security, and upkeep for South Bend and Mishawaka businesses.